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Cash
For Kids - 2007 Presentation
The
Program | History
| Store Display
Contest | 2006
Tribute Ads | 2007
Program Presentation
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The
Program
Cash for Kids outperforms any other coupon program out there. Here’s how:
- Held throughout the month of February, Cash for Kids is the biggest in-store coupon campaign in Canada involving more than 50 brands, more than 1,700 grocery stores and 40 million coupons.
- Very high execution
rate for at-shelf total campaign.
- Record redemptions! Cash for Kids coupons have an average redemption of 22%, versus 0.5% for FSIs and 10% for all other in-store coupons.
- $0.15 from each redeemed Cash for Kids coupon is donated to GIFT for its children’s charities.
- Cash for Kids gets your product in consumers’ hands, delivery more than 100,000 trials in just four weeks.
- Outstanding value! Cash for Kids is one of the lowest cost per redemption programs anywhere ($.81 vs. $3.39 for FSIs and $3.31 for regular in-store shelf pads). Since we’re not for profit, you can buy the program at cost – where else can you find a deal like that?
- All major banners in Ontario and Atlantic Canada support Cash for Kids because it helps communities and helps the banner.
- An AC Neilsen “impact” analysis showed that the Cash for Kids campaign significantly boosts sales for participating brands. On average, sales increase more than 20% per brand during the campaign.
- $55 million raised for challenged children!
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Cash
for Kids 2006 Tribute Ads:
To view the Cash for Kids 2006 Ontario Tribute Ads on-line, click
here.
To view the Cash for Kids 2006 Atlantic Tribute Ads on-line, click
here.
Navigate using the arrows on the bottom of each page.
Download
/ View the Cash
for Kids 2006 Tribute Ads
File Type: Adobe Acrobat
PDF file
To view and or save this file you will require Adobe Acrobat Reader installed
on your computer. If you don't have this program, download it for free by clicking
on the link below.
To view the presentation simply click on the link below. This will open a new
browser window from which you may save the file to your computer. Save a copy
of the file by selecting the diskette icon in the upper left corner of the
browser window.
ONTARIO: Download
and/or View Cash for Kids 2006 Tribute
Ads (File
size is 8.42MB)
ATLANTIC: Download
and/or View Cash for Kids 2006 Tribute
Ads (File
size is 5.74MB)
Download
Free Adobe Acrobat Reader Now
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2007
Program Presentation:
The
complete 2007 presentation package is now available
on our website. If your would prefer a hardcopy,
please call (416) 515-8165 or email GIFT at: lydia@giftontario.com.
To
view the full presentation on our web site click
here. Navigate using the arrows on the bottom
of each page.
Downloading the Cash
for Kids 2007 Presentation
To download the presentation simply click on the
links below.
There are two versions available - one for
screen-viewing only and the second for optimum
print quality.
FOR
SCREEN-VIEWING : Download
Cash for Kids 2007 Presentation (File size is 3.5MB)
File Type: Adobe Acrobat
PDF file
To view and or save this file you will require Adobe Acrobat Reader installed
on your computer. If you don't have this program, download it for free by
clicking on the link below.
To view the presentation simply click on the link below. This will open a
new browser window from which you may save the file to your computer. Save
a copy of the file by selecting the diskette icon in the upper left corner
of the browser window.
Download
Free Adobe Acrobat Reader Now
FOR OPTIMUM PRINT : Download Cash for Kids 2007 Presentation
(File size is 25MB)
File Type: Microsoft Powerpoint Slideshow
that can be modified for your own internal use.
Provides optimal print quality.
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